4 Emerging & New Franchises to Watch in 2024

According to the most recent information from FRANdata, there are over 9,000 franchise brands available in the marketplace. It might seem impossible for there to be room for anything new, but more than 300 concepts are launched every year in franchising.

Vicious Biscuit launched its franchising program in early 2023, but our concept has been garnering a viral following since our founding in 2017. We opened our first brick-and-mortar location in Charleston, South Carolina and have since added five more locations with a sixth scheduled to open in Spring 2024. We built a good foundation to start expanding at a vicious pace, building upon both our successes and opportunities for improvement as we’ve grown.

New Franchises on the Market

With so many new concepts making their debut into the franchising space annually, it’s hard to keep up. Here’s a look at some new and emerging franchises that started making a name for themselves in 2023 (including us!)

Vicious Biscuit

Vicious Biscuit is a uniquely positioned breakfast franchise opportunity for pioneer franchisees looking to get in on the ground floor of a rapidly growing brand. Celebrating our 5th anniversary this year, we were recently highlighted as one of Fast Casual’s 20 Brands to Watch in 2024 and as named to QSR 40/40 list for 2024. Operators can expect an initial investment ranging from $744,400-$1,133,750, and an AUV of $2.5million based on our most recent FDD. With plans to add 75 locations in the next five years, our breakfast rebellion is well underway.

Mighty Dog Roofing

The top new and emerging franchise on Entrepreneur’s list is Mighty Dog Roofing. The franchise offers roofing, siding, and gutters, and they’re part of the home improvement industry. They’ve been franchising since 2019 and had 90 units as of the start of 2023. Their startup costs range from $214,491 – $319,991, and the ideal candidate for them is someone with sales management experience who enjoys building and developing teams.

Mobility Plus

One of Franchise Gator’s picks for a top emerging franchise is Mobility Plus. Franchising since 2007, they’ve provided equipment to aging Americans who are elderly, disabled, or injured to help them maintain their independence. The business includes three different showroom options and trained technicians who can also service the mobility equipment. Entrepreneur notes they sold 58 units as of the start of 2023, and their initial investment range is $249,995-$391,995.

Gameday Men’s Health

The International Franchise Professional Group picked Gameday Men’s Health as their top health, beauty, and nutrition franchise for the week of December 17, 2023. They are a testosterone replacement therapy (TRT) and erectile dysfunction franchise that allows you to own a medical practice without being a doctor. Gameday has only been franchising since 2022 and has three units on the market. Entrepreneur reports their initial investment ranges from $185,280-$556,730.

Vicious Biscuit

Vicious Biscuit is a uniquely positioned breakfast franchise opportunity for pioneer franchisees looking to get in on the ground floor of a rapidly growing brand. Celebrating our 5th anniversary this year, we were recently highlighted as one of Fast Casual’s 20 Brands to Watch in 2024 and as named to QSR 40/40 list for 2024. Operators can expect an initial investment ranging from $744,400-$1,133,750, and an AUV of $2.5million based on our most recent FDD. With plans to add 75 locations in the next five years, our breakfast rebellion is well underway.

Working with New and Emerging Franchises

When a franchise is launched, it means they’ve done the groundwork to offer a franchise for sale. It takes a certain amount of time to become established, and that’s a good thing. New and emerging concepts provide more opportunities for people who want to own a business, or for others who are looking to grow their current business portfolios.

Some of the additional benefits of new franchises include:

  • Variety: New ideas can keep an industry vibrant and growing, which also helps other franchises continue to invest in innovation.
  • Territories: When new franchises launch, new territories become available and that can lead to more people choosing to become business owners because opportunities exist in their neighborhood.
  • Building communities: Business owners build local communities, and the more opportunities there are to do that, the better!

Vicious Biscuit does all those things, and we’ve hit the ground running on franchising.

Join the Vicious Biscuit Franchise

Emerging from the culinary epicenter of Charleston, South Carolina, Vicious Biscuit has carved a niche in breakfast and brunch excellence, striking a rebellious balance between fast-casual dining and the genuine hospitality typically associated with traditional full-service establishments. The menu, which showcases over-the-top biscuit creations like The Fat Boy, The Flame Thrower, and The Vicious, is complemented by Southern classics such as Beignets, Shrimp and Grits and our signature jams and house-made butters. Our beverage menu also offers an unexpected twist, highlighting our freshly squeezed mimosas and craft cocktails, for the ultimate vicious experience.

Smart Financial Investment

The truth with new franchises is that there’s room for well-conceived eateries in the fast-casual sector. In 2022, our locations averaged $2.5 million in net sales. Even more, there’s never been a better time to join the $14.6 billion and growing fast-casual breakfast segment. Our operational and organizational simplicity makes us a great franchising opportunity for first-time franchisees and franchising pros alike. Combined with the recent surge in demand for quality breakfast options, this presents a tasty opportunity that Vicious Biscuit is uniquely equipped to seize.

Start the Conversation with Vicious Biscuit

Our uniquely rebellious story is just getting started. Vicious Biscuit is on the lookout for passionate entrepreneurs to bring our outrageously good food, craveable cocktails, and great times to their communities. The right candidate will be as enthusiastic about our vision, culture, and menu as we are. . If you’re looking to get on board with a great new franchise, take a look at what we have to offer.

Fill out our online form and let’s talk!