If you’re interested in opening a business breakfast  franchise, you’re making a great choice. People love breakfast, so much so that they would even eat it all day — not just in the morning. According to the National Restaurant Association, 74% of adults said they would be likely to visit a restaurant that offered breakfast items all day. The breakfast restaurant market is valued at $37.1 billion and is projected to reach $43.6 billion by 2027, at a CAGR of 2.7% (Allied Market Research). But is the breakfast business right for you? Here is what you need to know, from the benefits of owning a breakfast business, to what you need to create a breakfast restaurant business plan, and more.


Benefits of Owning a Breakfast Business

There are many positive attributes to owning your own “small business breakfast near me,” such as having a diverse menu, flexibility, consistent demand, and a wide customer base.

Breakfast Restaurant Franchise Business Diverse Menu

One of the many benefits of opening a “small business breakfast near me” is that you can offer a wide range of menu options, not just breakfast items. Even though your main attraction is breakfast food, having other options available, such as power bowls or salads, widens your customer base and potentially increases your revenue.

Flexibility for Breakfast Catering Business

Breakfast restaurants typically have shorter hours than other types of restaurants. This allows the owner to have a better work-life balance, and for more flexibility in scheduling for employees.

Consistent Demand

Even though going out for breakfast and brunch is currently trendy and popular, it will always be in demand. People prioritize starting their day with breakfast and it is considered the most important meal of the day.

Wide Customer Base

Going out for breakfast is fun for everyone. Between young people meeting up with their friends, professionals on the go grabbing a takeout order, families having a nice meal together, to seniors going to their favorite “small business breakfast near me,” the customer base for breakfast businesses reaches across many demographics.


Learn more about the Vicious Biscuit Southern Charm with an Edge Franchise Opportunity

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The Right Breakfast Business for You

If you still think the breakfast business is right for you, we have a viciously delicious breakfast business opportunity to share. Vicious Biscuit is a “small business breakfast near me” where “Biscuits are King.” This breakfast business takes classic, southern comfort food and adds a vicious bite to it. The creatively concocted biscuits are fresh, handmade, and enormous.


Next Steps to Take

We are looking for entrepreneurs who are interested in helping expand our brand and bringing our delicious biscuits and fun atmosphere to more communities across the U.S. Come and taste what we have to offer — find out more about the Vicious Biscuit breakfast business franchise opportunity today by visiting viciousbiscuitfranchise.

How to Create a Breakfast Restaurant Business Plan

A business plan is a vital piece for launching your business. Your business plan should include the following:

Executive Summary: This section should include a general summary of your business, your target market, competition, financial projections, and funding requirements.

Company Description: This section should describe your company’s mission statement, legal structure, and ownership details.

Market Analysis: The target market for your business, including demographics, buying habits, and competition, should be detailed here. It will also be beneficial to analyze your industry’s trends, growth potential, and any regulatory or environmental factors that may affect your business.

Products and Services: What products and services are you offering to customers? Describe their unique features and benefits, pricing, and any intellectual property or patents. Marketing and Sales: You will need to describe how you plan to reach your target audience in this section, such as your marketing strategies, the channels you will use to reach your target market, your sales process, and more.

Operations and Management: This section should describe your day-to-day operations, your management team (along with their roles), what equipment you will be using, and your supply chain. Financial Projections: Your income statement, balance sheet, and cash flow statement belong here, as well as your funding requirements and any potential sources of financing.

Appendices: Additional information that supports your breakfast restaurant business plan should be added here, such as market research data, resumes of key employees, legal documents, and more.